Are you still accustomed to working “verbally”: not to write down the technical assignment, but to decide everything in a 5-minute telephone conversation?
I bet that you associate the poor quality of the work with the unqualified performer, and not with the lack of technical specifications dark fiber.
This chapter is for you.
Despite the fact that we live in an era of simplification and rejection of bureaucratic procedures, we should not neglect the preparation of terms of reference for your contractors.
Let's take a look at the TOP-5 reasons for refusing to draw up a technical specification by a customer:
“I don’t even know what it is and how to draw up your TK”
This article has been written especially for you. Also, for beginners in the preparation of technical specifications, there is an alternative option.
Almost every freelancer has a brief - a questionnaire that gives an idea of the job and requirements.
By filling out the brief in detail, you can kill two birds with one stone: and give the performer an exact understanding of what they want from him, and write the first terms of reference in life, the main thing is as detailed as possible.
“Why complicate your life? We will quickly discuss everything on the phone and continue to work "
This is the road to nowhere. Firstly, you will not have a file with all the requirements that you set for the performer.
Secondly, memory is a very tricky thing. You (or even worse, the performer) can simply forget everything that you asked for during the conversation.
Plus, you have no guarantee that the employee you are hiring for the project work will be close to you and will be able to come to the organizational meeting.
The world is gradually moving to remote work.
Your performer may be on the other side of the ocean, and correspondence with a discussion of all the working moments sometimes lasts months.
Unlike the TK, which is drawn up in half an hour and does not require clarification.
"I don't have time for all this bureaucracy."
In fact, only you need the terms of reference. After all, the performer does not care whether the work will sell him, whether it will increase the recognition of YOUR brand.
This is your project, your responsibility and your face, so it is worth finding a little time to get the result you want, and in the long run achieve the goals that you have set for yourself.
“We worked before without any technical specifications and everything was fine”
There are only 2 options here: either you are incredibly lucky, or your views coincide 100% with the vision of the artist.
In both the first and second cases, I recommend not to lose the contractor, because this happens very rarely.
"First you need to know the price of work, and not throw off the TK for everyone."
Not a single contractor will be able to tell you the exact price if he does not know the details of the work.
For example, you are looking for a person who will write the text and ask for a price.
The topic, volume, requirements for uniqueness, semantic load - all this affects the cost of the text.
Therefore, I recommend throwing off the TK to all candidates for the role of the executor. So you will receive prices, and the performers, in turn, will know whether the task is within their power or not.
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